CVENT is doing its Pool campus for MCA students of 2020 Batch as per details given.
ABOUT COMPANY: CVENT is a leading US-based global software company offering solutions for event management and strategic meetings management software to organizations around the world. At Cvent, we know that our people make the difference. We offer competitive salaries and a comprehensive benefits package for all our employees to provide an enjoyable, healthy and productive workplace. Our mission is to transform the events and meetings industry. Our software platform disrupts the traditional processes for the event planners who organize events and the venues that host them, creating more value for the entire events and meetings ecosystem. Customers in more than 100 countries now use Cvent software to plan events, find venues, manage membership data, create mobile apps, send surveys and develop strategic meetings management programs. Cvent has been named to the “Best Places to Work” list by the Washington Business Journal. For more details log on to www.cvent.com.
ELIGIBILITY CRITERIA: THROUGH OUT 60 % IN 10TH, 12TH GRAD, POST GRADUATION WITH NO ACTIVE BACKLOGS
POSITION TITLE: EMAIL MARKETING ASSOCIATE
JOB DESCRIPTION: Cvent India is looking for a smart person to help with email marketing efforts. As a part of Global Demand Center, based out of Gurgaon, India, you will have access to best in class marketing tech stack and marketers. This is an excellent opportunity for anyone who has knowledge of email marketing tools and marketing automation concepts and tools. You will have an opportunity to make an impact on all the global campaigns we run. Work with the largest event management software company in the world to help capture, re-engage, and develop qualified prospects for Cvent’s multiple sales divisions. This is a fast-paced, timeline-driven, and demanding role that requires a self-starter with excellent motivation and attention to detail. This position will work with the Marketing and Sales teams to design and build demand generation campaigns including but not limited to event build, responsive emails and assist in high-level campaign metrics reporting for distribution to the Marketing and Sales divisions. This person will be working closely with sales and marketing operations to turn requirements into tailored, high impact marketing campaigns in order to increase engagement & conversion.
CANDIDATE REQUIREMENTS:
.Fresher with good HTML knowledge or someone with 1-1.5 years of experience of working on email marketing and marketing automation tool (Marketo, Eloqua, Silverpop, Pardot etc.)
• Should posses working knowledge of HTML/JavaScript, with demonstrated experience designing responsive emails and landing pages
• Fair understanding of Marketing automation and demand generation concepts and ability to implement the same using a Marketing Automation software
• Should be able to build high impact innovative Nurturing campaigns using a Marketing Automation tool
• Attention to detail, deadlines, and the ability to prioritize and execute multiple tasks, simultaneously
• Great analytical and logical ability. Should be familiar with reporting that a Marketing Automation tool has to offer and should be able to provide metrics/analysis around all campaigns.
CANDIDATE REQUIREMENTS: POSITION DUTIES:
.Creating end to end campaign execution strategy, plan, design, process, QA & ROI reporting
• Working closely with the Marketing and Sales teams to build campaigns that drive demand generation using Cvent and Marketo
• Creating and building marketing email campaigns and landing pages that drive sales leads and increase prospect and client engagement (worked on any CRM tool/ email marketing tool)
• Creating Events, HTML emails, and landing pages through Cvent Tool
• Liaise with Planning team to develop and execute the marketing roadmap across all products
• Create web pages supporting enhanced user experience through progressive profiling
• Coordinating with Sales Operations to segment and collate prospect and client lists for registrants and attendee information
• Design and develop drip campaigns to enable accelerated sales cycle and continuous engagement
• Drawing up email campaign reporting to benchmark and measure success
• Create enhanced reports to support Product marketing teams measure the performance of high impact marketing campaigns.
DATE & TIME: TO BE CONFIREMD
COMPENSATION: SALARY OFFERED 3.60 TO 4.00 LACS.
ALL STUDENTS SHOULD BE IN FORMALS & MUST CARRY 1 COPY OF UPDATED RESUMES WITH 1 PHOTOGRAPH & COLLEGE ID IS MUST.
MITESH VERMA
TRAINING & PLACEMENT COORDINATOR
